Blotout EdgeTag: Setup Instructions
Blotout EdgeTag: Setup Instructions
The Blotout integration setup differs from other integrations, as the Saras team coordinates directly with Blotout to incorporate pixel data into your dataset.
Follow the steps below to complete the Blotout integration in Pulse and install the Blotout Edge Tag on your Shopify store.
Setting up the integration
1. Select from an existing brand or add a new one by clicking on “Add Brand”.

2. Provide a name for the integration, this will help you identify it later.
It's a good practice to include the brand name in the integration name when managing multiple brands.

3. If you've already installed the Blotout EdgeTag, just check the box and click on Proceed to create your Blotout Integration.

4. You’ll see a “Integration Successful” message once the setup is complete. Our team will then coordinate with Blotout to incorporate your pixel data and activate your dashboard.
If you haven't installed the Blotout Edge Tag yet, click on “Go to Shopify & Install Blotout”.
Follow the steps below to set it up in your Shopify store. You can also refer to Blotout’s official documentation for additional guidance.

Steps to Install Blotout EdgeTag
1. Click on Install
Pre-requisites for going live:
- You need permissions to install an application and accept charges.
- You need access to DNS records.
- You need permissions to Customer Events.

2. Click on Install on the Install app pop-up.

3. Add your card details and approve the transaction.
Accepting Charges
If you have decided to go with a pay-as-you-go plan, go ahead and accept them. If you have questions about our billing, please reach out to Blotout.
If you got here via a Blotout sales rep, please contact them to get a coupon before the 7 days based on your agreement.
Once you have accepted the charges, you can get started with building your zero code infrastructure that will enable all kinds of marketing applications

4. Enter your email id.
The email ID you enter will be used to login to this EdgeTag app. This enables user authenticity but will also allow for backdoor admin access in case there are challenges with the Shopify App Store.

5. Setup your first party server
Copy and paste these TXT and CNAME records into your DNS to certify you're a legitimate first-party. Once you've added both records, verify them below and Blotout will check to make sure everything's mapped correctly.
You can click on "Share Instructions" to share these details with a person who has access to the DNS records.
You may also skip this step and setup it up later on.

6. Setup App Pixel
- Go to Theme Customization, a new tab will open
- Enable Blotout EdgeTag App
- Click Save in top right corner
- Close the browser tab

7. Finish the setup.
Once you are done with the Blotout EdgeTag setup, check the box and click on Proceed to create your Blotout Integration.

If you need assistance or encounter any issues, feel free to reach out to us at support@sarasanalytics.com. We're here to help!