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Essential Attributes and Supported Tables for Amazon Sponsored Brands

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      Essential Attributes and Supported Tables for Amazon Sponsored Brands

      Amazon Sponsored Brands is an advertising option that allows brands to promote multiple products in a single ad. It enhances brand visibility, increases product discoverability, and drives customer engagement on the Amazon platform. The benefits include improved brand recognition, increased sales, and effective promotion of product portfolios.

      In this article, we will discuss the essential attributes and tables supported by the Amazon Sponsored Brands connector.

      Find the links to other articles related to Amazon Sponsored Brands Below:

      • Setup Instructions for Amazon Sponsored Brands
      • Schema Information for Amazon Sponsored Brands

      Essential Attributes

      The following table shows some of the essential connector attributes and their details:

      Features Details
      Release Status Released
      Source API Version V2
      Table Selection Yes
      Column Selection Yes
      Edit Integration Yes
      Replication Type Selection No
      Authentication Parameters Seller Login ID and Password
      Replication Type Full Replication Key Based Incremental
      Replication Key Date
      Suggested Replication Frequency 24 hours
      Supports Attribution Yes

      Supported Tables

      The following table lists all the names of tables supported by Daton for the Amazon Sponsored Brands connector:

      Table Names
      Profile
      Store
      SponsoredBrands_Campaign
      SponsoredBrands_Keywords
      SponsoredBrands_StoresAssets
      SponsoredBrands_Targets
      SponsoredBrands_TargetingRecommendations
      SponsoredBrands_CampaignsReports
      SponsoredBrands_AdGroupsReport
      SponsoredBrands_PlacementKeywordsReport
      SponsoredBrands_TargetReport
      SponsoredBrands_SearchTermHeadlineSearchReport
      SponsoredBrands_AdGroupsVideoReport
      SponsoredBrands_PlacementCampaignsVideoReport
      SponsoredBrands_PlacementKeywordsVideoReport
      SponsoredBrands_UnifiedAdGroupsReport
      SponsoredBrands_UnifiedKeywordsReport
      SponsoredBrands_UnifiedPlacementCampaignsReport
      SponsoredBrands_UnifiedPlacementKeywordsReport
      Portfolio
      SponsoredBrands_ProductMetadata
      SponsoredBrands_AdGroup
      SponsoredBrands_Drafts
      SponsoredBrands_NegativeKeywords
      SponsoredBrands_NegativeTargets
      SponsoredBrands_BidRecommendations
      SponsoredBrands_PlacementCampaignsReport
      SponsoredBrands_KeywordsReport
      SponsoredBrands_SearchTermKeywordsReport
      SponsoredBrands_HeadlineSearchReport
      SponsoredBrands_KeywordsVideoReport
      SponsoredBrands_CampaignsVideoReport
      SponsoredBrands_SearchTermKeywordsVideoReport
      SponsoredBrands_TargetVideoReport
      SponsoredBrands_UnifiedTargetReport
      SponsoredBrands_UnifiedCampaignsReport
      SponsoredBrands_UnifiedSearchTermKeywordsReport

      To know more about the supported APIs and tables, read Amazon Sponsored Brands - Schema Information.

      Reports Mapping 

      The following table represents how Daton maps tables concerning the reports you see in the Amazon Ad console interface.
      Report in Ad console Report in Daton
      Search term

      SponsoredBrands_SearchTermKeywordsReport

      SponsoredBrands_SearchTermKeywordsVideoReport

      Keyword

      SponsoredBrands_KeywordsReport

      SponsoredBrands_KeywordsVideoReport

      Keyword Placement

      SponsoredBrands_PlacementKeywordsReport

      SponsoredBrands_PlacementKeywordsVideoReport

      Campaign

      SponsoredBrands_CampaignsReport

      SponsoredBrands_CampaignsVideoReport

      Campaign Placement

      SponsoredBrands_PlacementCampaignsReport

      SponsoredBrands_PlacementCampaignsVideoReport

      Search Term Impression Share -
      Category Benchmark -
      Attributed Purchases SponsoredBrands_PurchasedProductReport
      Gross And Invalid Traffic -
      amazon sponsored brands sponsored brands

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      Related Articles

      • Essential Attributes and Supported Tables for Amazon Sponsored Products
      • Setup Instructions for Amazon Sponsored Brands
      • Schema Information for Amazon Sponsored Brands

      Table of Contents

      Essential Attributes Supported Tables Reports Mapping

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